Each dial is a miniature work of art. The colour, reflections and surface texture, along with decorative elements and the overall design give the watch its intrinsic character. Rolex masters all aspects of its dial creation and production in-house. From the initial sketches to the final inspection, including colouring or the application of appliques, the process involves a series of steps and operations that call on specific expertise. Some of these professions – enamelling, for instance – date from the early days of watchmaking. Others are inherent to the use of cutting-edge technologies, such as magnetron sputtering, a complex technique for colouring the surface of a dial by depositing a thin film of material in a vacuum environment. A meeting of traditional skills and technology, the manufacture of Rolex dials perfectly encapsulates the philosophy that guides the brand: seeking the highest level of quality to achieve an impeccable, long-lasting result.
Domed and fluted bezel
This elegant and understated watch features a slim case crowned with a bezel that is part domed and part finely fluted – the lower part being given an elegant fluting and the upper part domed.
18 ct yellow gold
By operating its own exclusive foundry, Rolex has the unrivalled ability to cast the highest quality 18 ct gold alloys. According to the proportion of silver, copper, platinum or palladium added, different types of 18 ct gold are obtained: yellow, pink or white. They are made with only the purest metals and meticulously inspected in an in-house laboratory with state-of-the-art equipment, before the gold is formed and shaped with the same painstaking attention to quality. Rolex's commitment to excellence begins at the source.
Model availability
All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.
Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Jewelers, who receive regular deliveries and independently manage the allocation and sales of watches to customers. H.L. Gross & Bro. is proud to be part of the worldwide network of Official Rolex Jewelers and can provide information on the availability of Rolex watches.
I am interested in the Rolex 1908 - 39 mm, 18 ct yellow gold, polished finish (reference 52508).
Thank you for your interest in the beautiful new 1908 watch in 18 karat gold. This Rolex model is powered by the new 7140 movement, which offers unparalleled timekeeping accuracy and a 66 hour power reserve. As with all Rolex wristwatches, this model is 100% Swiss Made, completely waterproof, and comes with a 5 Year Warranty.
The Rolex 1908 model is in extremely high demand and currently, we do not have any in stock. I will keep your information on file and will certainly be in touch in the future if I am able to obtain one for you. I would like to personally invite you to visit our showroom to try on our exhibition models and also view our in-stock Rolex collection. We are located at 840 Franklin Avenue, Garden City, NY. We are currently open Tuesday through Saturday with late nights on Tuesdays and Thursdays.
39 mm, 18 ct yellow gold, polished finish
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